We are very excited to have joined forces with Mumzworld to provide all our members with a fab 10% discount across the entire site** (with the exception of milk, nappies, wipes, Mima, Apple and Microsoft brands) – even on items already reduced! And all you need to do is enter LOVEBM at checkout. Shop now! 

Mumzworld is the first and largest online shopping site in the Middle East and has literally everything we can think of for mother, baby and child – they’ve got a whopping 250,000 authentic products from 4,500 global brands to give you a mammoth selection to fit your needs and budget. As new mums, it’s a bit of a minefield of information (we know – we’ve been there) but anything you could possibly need is available on Mumzworld, from car seats, prams and furniture to monitors, baths and bouncers, it’s all easily available at the click of a button.

You’ll also find nappies, wipes, formula, baby food and kids snacks on there. So if you’re having one of those days where you’re not wanting to leave the house, yet desperately need the essentials (snacks are a definite essential in our house) then you can order all of these online as well.

Don’t ever stress about your kids’ friends’ birthdays again as there’s a fab selection of toys on Mumzworld including LEGO, Barbies, jigsaws and games, costumes, role play, arts & crafts, as well as education STEM and Montessori items. Plus if you’re looking ahead to your child’s birthday or Christmas, there’s all the bigger items like swing sets, trampolines, bikes, dolls houses and outdoor play houses.

There’s also a fab section dedicated just to school supplies, whether you’re sending your kids to school or home schooling, Mumzworld can get you all kitted out ready to take on the classroom or help create the perfect study environment. There’s also a fab books section with everything from educational books, sticker books and even some Julia Donaldson classics!

And finally, as always, last on the list, is us mums. There’s loads of different brands of skincare, make up and toiletries plus items to make our lives all that easier including appliances, kitchen supplies and household goods – including British mums fave Zoflora!


Mumzworld products are delivered locally throughout the UAE, directly to your door, and if you spend more than AED 100, you’ll qualify for FREE delivery!  You’ll also notice a yellow Yalla tag next to numerous items.  This means if you order before 1pm you’ll get the item the SAME DAY and if it’s after 1pm, you’ll get it the following day – that’s super speedy service when you’re trying to juggle work, meals, the school run or a newborn baby! For more info on Yalla click HERE.

The over-riding aim at Mumzworld is to make our busy lives easier and stress free, so if you’re not happy with an item, you can complete a returns form (easily located in the Help section at the bottom of the site) and the team will pick up the item and process your refund. Please note the products needs to be returned within 1 week in the original condition and original packaging.

Experiencing difficulties with your order? British Mums has a great relationship with Mumzworld and they are dedicated to looking after our members. Please email lovebm@mumzworld.com  with your order number, phone number and details of the problem and the team will get back to you ASAP to resolve the issue.


Mumzworld offers the widest and best selection of products available in the market and whilst you can shop online at Mumzworld.com, you can also use the state-of-the-art App, which has been specifically designed to make a mumz’ life easier!


Now if you’re anything like us, you’ll also be pleased to hear you can earn points as you shop (memories of our Boots advantage cards floating back) with the Mumzworld Loyalty Programme. Not only do you get points for every purchase (you get 1 point for every dirham spent) but you can also earn points by reviewing products (10 points), completing surveys (500 points) and referring friends (1,000 points). This sounds right up our street! Check how it all works here: https://www.mumzworld.com/en/loyalty-program.


Mumzworld understand how expensive it is to keep up with the ever-developing needs of your children, which is why they offer their shoppers the best price guarantee. If you find any of their products in the GCC for cheaper, they’ll match that price to offer you the best possible deal every time. Now that’s service!

Happy Shopping ladies and remember to enter your exclusive British Mums discount code LOVEBM for 10% off! X

** Terms and conditions apply. Discount is applied to a maximum amount of AED 75 per order and excludes milk, nappies, wipes, Mima, Apple and Microsoft brands.